Posted on June 3rd 2025 by Millie Barrow
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Kicking off Champions for Children 2025!

The wait is over, our Champions for Children campaign has officially kicked off!

This year, we’re proud to support 86 London-based charities, united by a shared mission: to alleviate the impact of child poverty for over 170,000 children across our city. Thanks to our commitment of over £1 million in matched funding, every donation to their campaigns will be doubled during the campaign’s two weeks.

Campaign Information

Between now and 17th June, we will be supporting our charity partners to raise a collective £4.2 million for children and families across London.

These funds will power a wide range of vital programmes, from food banks and summer programmes, to providing essential items like clothing and bedding, as well as educational support to improve literacy and long-term opportunities for the children. 

Find out more

How to get involved 

Thanks to the generosity of our supporters, we’re proud to act as champion funders for our charity partners. This enables us to provide capacity-building workshops, strengthen fundraising and communications skills, and create peer-led spaces for shared learning and support. Most importantly, our matched funding empowers charities to tell their networks that every donation will be doubled, helping them raise even more. 

If you'd like to help us continue championing our partners and their vital work, here's what you can do:

  1. Consider donating to support our ongoing efforts. Every contribution helps us empower, upskill, and amplify those tackling child poverty on the frontlines.
  2. Want to make an even bigger impact? Spread the word, engage with our charity partners’ content, and follow us on social media for campaign updates, inspiring stories, and ways to get involved. Just search #ChampionsforChildren2025. Let’s make these two weeks count! 
Donate today

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