Kicking off Champions for Children 2026!

Champions for Children will run for 2 weeks from Tuesday, 2^nd June 2026 to Tuesday, 16^th June 2026. Our goal is to match the success of last year’s campaign, where a whopping £4.4m was raised by 84 charities to support more than 170,000 children experiencing poverty in London.

Since its inception in 2020, Champions for Children has raised more than £22m for hundreds of projects supporting children experiencing poverty across all 32 London boroughs.

Donations raised through this campaign will power a wide range of vital programmes, from food banks and summer programmes, to providing essential items like clothing and bedding, as well as educational support to improve literacy and long-term opportunities for the children.

Our matched funding model empowers charities to tell their networks that every donation will be doubled, helping them raise even more. This year, we’re offering a new 1:1 model of donations, where charities can raise between £2,000 and £5,000 and The Childhood Trust will match this donation without the requirement of a pledge.